Sonia was launched in 1990 by the iconic French designer Sonia Rykiel. It was supposed to be a sister to the more successful main line by blending statement slogan tees and chic mini dresses, splashed with stripes and polka dots.

As a man I’m of course a complete zero when it comes to women’s fashion yet you don’t need any special training to appreciate a great collection. The Sonia by Sonia Rykiel Pre-Fall 2015 collection has done just that. Everything from the photography to the outfits to the model Romy Schonberger just works and a small part of me is actually envious of it.

Sonia Rykiel has always embodied Parisian characteristics in her outfits and collections and it’s no different here. Take, for example, the emphatically fake crocodile shoes and belts, a trompe l’oeil print of dozens of twinkling paste diamonds, and the hot pink leopard numbers.

SONIA PRE-FALL 2015 COLLECTION

The model Romy Schonberger makes the outfits look completely effortless yet classy and never over the top. A true definition of French elegance. Check out the full collection below.

SONIA PRE-FALL 2015 DETAILS

Photographer: Fanny Latour-Lambert

Fashion Editor/Stylist: Charlotte Collet

Hair Stylist: Vi Sapyyapy

Makeup Artist: Lili Choi

Model: Romy Schonberger